Clients and the dashboard
Every site you work on is a client — including your own. Everything else in the tool hangs off this.
Adding a client
Paste a URL. The tool detects the platform, hosting, CDN, analytics and e-commerce stack, reads the business details from the page, and picks a niche. You can correct any of it.
Bulk-add from a CSV, or import straight from Google if you already have properties in Search Console and Analytics.
The client dashboard
One screen per client: health score and trend, the few things worth doing today, what changed since you last looked, and quick wins waiting to be taken.
The cross-client view is the Morning briefing — everything that needs attention across every client, in one ranked list.
The client portal
Each client can be given a private link showing live progress — health score, work completed, open items — without you sending anything. It carries your branding, not ours.
A task you mark skipped disappears from the client's view, because skipping it was the decision.